Inspirational Tale of Friendship Is a Story of Personal Success
Through triumph and tears, Melinda Josiah Geaumont has
transformed her life story into a heartwarming tale of friendship and courage. Although
the characters of Becoming Auma had been
shaped in her mind for years, it wasn’t until Melinda was diagnosed with Thymoma,
a rare form of cancer, that she really took up the pen to pursue her dream of
completing her novel. Today, Becoming
Auma is catching on with audiences across the country, as Geaumont shares
her story of the power of true friendship inspired by true events.
As with many self-published authors, Melinda initially
explored traditional publishing for Auma,
but a conversation with a literary agent introduced the idea of an alternative
method of publishing. Of her decision to pursue non-traditional publishing she
says, “self-publishing opened a door of opportunity that might not have existed
otherwise- or if it existed, I would have had to wait much longer for that door
to open. I think it’s very important to be realistic, but it seems more
important to know who your audience is and whether or not you have something
specific to offer them.”
When her children were young, she belonged to a mother’s
club that met weekly to find support in each other. “It was at the mother’s
club that I originally met my group of friends, the premise behind Auma’s
friends.” It was with their help that Geaumont herself overcame the obstacles
that crossed her path, and it is for them that Auma is written.
Because her book appeals to a niche audience, she has
targeted specific groups of women in her marketing efforts, such as mother’s
clubs, women’s organizations, Bunko groups, and book clubs. Using the Internet,
she reaches out to women, just like her friends and the characters in her
novel, across the nation with an unassuming letter of introduction intended to
spark interest in her work. From there, positive word of mouth, aided by
positive reviews, has spread like wildfire. “While sales are certainly a nice
perk, I wrote this story with the hope of inspiring or touching people along
the way,” she says.
This spring, Geaumont will be traveling to Georgia and
Tennessee to meet and read to fans who have already been touched by her
message. For now, her marketing strategy centers around
capturing the attention of local print and radio outlets, and as a result, her sales and reviews are impressive. “My greatest ambition is to hear from people that the book has meant something to them… then, maybe Oprah
or a movie. Isn’t that what every author wants?” She may be joking for now, but
the chain reaction of Becoming Auma is
one that is touching hearts across the country.
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