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January 22, 2008
Are You Being Talked About in Social Media?

<b>Are You Being Talked About in Social Media?</b>
A Guest Column by Barry Hurd as it appeared on Rismedia.com

The buzz in the past 12 months has been about blogging, podcasting, online video...hundreds of ways for people to share commentary and talk about things. Regardless of how active you want to be with social media, the general population simply doesn't care if you are in the conversation or not.
(Full Story)
Professional Communicators Should Be Using Social Networks

<b>Professional Communicators Should Be Using Social Networks</b>
On the surface, social networking sites seem kind of cute. Facebook and Myspace, and even the more professional-focused LinkedIn are like yearbooks. Collect as many "friends" and signatures and photos as you can and see who's the most popular.
(Full Story)
Executive Rewind: Tribune Co. Goes to Zell

<b><i>Executive Rewind</i>: Tribune Co. Goes to Zell</b>
"There's a new sheriff in town," he said very matter-of-factly to his hometown Chicago press corps. Sam Zell, best known for his Midas touch in real estate now owns the Tribune Company and he's on a mission to save newspapers.
(Full Story)
Passion & Accuracy Often Separate Bloggers from Reporters

With the Internet now accelerating the evolution of the media world at warp speed, a major concern is, should be, over what's getting lost (or ignored) in the rush to report.
(Pictured: Mr. Steve Klein, Professor and Coordinator, Electronic Journalism Program/Journalism Concentration
George Mason University)

(Full Story)

<b>Passion & Accuracy Often Separate Bloggers from Reporters</b>
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Internet's Broader Role in Campaign 2008

Social Networking and Online Videos Take Off
News Stories Keep Getting Used in Political Ads

It's a common practice that often upsets reporters, but they have little recourse.
Pew News Research: More Interest in Dems Than GOP

There has been no shortage of drama in either party's early presidential primaries, but in the public's view the Democratic contest has been far more compelling.
Target Misses the Target

Target didn't want to respond to bloggers' inquiries about a controversial ad shot in Times Square and running nationally.
The Media Trainers®: Now A Registered Trademark

<b>The Media Trainers®: Now A Registered Trademark</b>
Registration Number 3,334,720, United States Patent and Trademark Office.
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Registered in the U.S. Patent and Trademark Office
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770-971-6619
www.themediatrainers.com
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